Why Sliders Are Not Good for your website

Sliders are not good for your website. At the time of this writing which is middle of 2016, sliders are the most widely used element on website home pages. There are hundreds of slider plugins for WordPress, which are being downloaded by the millions. How Widespread Are Sliders? It seems that sliders are EVERYWHERE these days. If you’re in the market for a new website, carousels are unavoidable. Here’s a simple illustration of what I mean: This is a gallery of the above the fold space on a number of randomly selected websites. Out of these examples, only 3 do not have a slider on the homepage. While it is possible to find a website that doesn’t feature a huge slider at the top, it is […]

How to create a High Converting Landing Page

How do you create a high converting landing page that drives maximum conversion rates in Google? What’s a landing page? A landing page is what your customers view after clicking through Google’s search engine. These web pages are designed for one purpose: to convert a visitor. Whether that conversion goal is to get people to either buy a product, or to book an appointment, it can be done by strategically arranging elements on your landing page. What’s the difference between a landing page and all the other pages on my website? Most businesses have an “About us” page, a variation of a “What we offer” or “Services” page, and a web page dedicated to your customers. These pages, help make your website — the purpose […]

The Ultimate WordPress SEO Checklist

How exciting, you have just finished your WordPress website and you all set to launch, but have you optimised your site for the best possible SEO (Search Engine Optimisation) results? Below is our Ultimate WordPress SEO Checklist. 1. Google Analytics and Webmaster Tools Google Analytics is brilliant! It generates statistical information about your website traffic and it’s sources. The Google Webmaster tool, helps in optimising the websites visibility and provides information about how a particular website is performing. It also shows information about the keywords, and the queries that are boosting the ranking of each of the pages. This fetches further information, checking if there is any negative impact on the ranking of the website. And the best thing… it’s all free! 2. Meta Keywords and Description […]

Tips to Making Facebook SEO Friendly

Facebook can be a fantastic opportunity for marketing your business via sharing, but like WordPress, and other platform based websites, it’s important to incorporate an SEO strategy into your Facebook site to get the best exposure out of them. This article is about making Facebook SEO Friendly. Whether if you are setting up Facebook yourself, or for a client, you have to keep a SEO strategy in mind. Google say they don’t look at Facebook “shares” as separate parts of their ranking, but traffic is traffic. The thing to remember with Facebook shares is their marketing value resides in the fact that they are coming from a reputable source; from someone known to you. This makes the shares valuable. Facebook is a marketing tool but nothing a business puts on […]

Bad Design Habits for Websites

An important part of being a professional web designer is knowing what and doesn’t work. There are bad design habits for websites that a lot of builders don’t take notice of. Everything you design on a client’s website should be there for a specific reason, and should follow the most current design practices. Unfortunately, sometimes we all get stuck in a rut, and add certain website elements out of just habit, unaware that there might be a better, more freshen approach. We are half way through 2016, and it’s time to take a look at some of the most common offenders of web designs. Some are now out-dated, while others are actually toxic to the success of a website. We will examine why each […]

What is Project Management?

We constantly get asked all the time ‘What does a Project Manager do’? ‘What is it doing in your breakdown of costs on our quote’? As a design professional I meet a lot of people that have no idea what a project manager does, and how important they are in delivering a quality product, with no hassles. It’s a tough question to answer. Especially because in many design firms the project manager is still an emerging position. Project managers are responsible for the leadership of the project from start to finish. They lead a team and help negotiate relationships within the project—whether it’s with clients, team members, printers, photographers, etc. Project managers are not the people chasing work and developing new relationships. Instead, they maintain a healthy […]

Social Media Trends to Make Your Brand Stand out in 2016

Are you looking to get tremendous results for your brand through social media this year? Social media is ever evolving as one of the biggest components for generating business sales and leads. It means that you need to come up with some plans that can stand you out from your competition. Here is some tips. Streaming Live Video Plays a Key Role Brands need to utilise live video streaming as a prominent option to connect with their customers and attract more customers. Don’t get too concerned about knowledge because Periscope and Meerkat are apps that will let you do it easily. Something to consider, consumers always trust a brand that has taken care about their customers and make every possible effort to fulfill their desires. We believe […]

WordPress vs PageCloud

We are avid users of WordPress, we think there is no other website platform that offers the flexibility of speeding up WordPress, but every now and then comes along a new platform that is meant to wow us all, and PageCloud could be it? Let’s try and find the best platform to create a website using WordPress Vs PageCloud. PageCloud is a very new company that has been making a real big buzz and WordPress is the most popular platform. What is PageCloud? Page Cloud is web design software for dummies, it provides a What You See is What You Get (WYSWYG) editor for making all sorts of creative designs.  It’s goal is to give the whole world the ability to create and share […]