The importance of relevant backlinks
What are “backlinks”? Backlinks are links that are linked to your website, they are also knows as inbound links (IBL’s). Depending on the number of backlinks is an positive indication of the popularity or importance of your website.
Why Do You Need A Brand Promise?
Why does a business need one? How would it make a business better? How does it relate to my brand strategy?
Is SEO Framework the new Yoast?
There are a ton of WordPress Search Engine Optimisation (SEO) plugins on the market, but only a few of them have really made an impact. There are plenty of other excellent plugins to choose from, one that’s been making a lot of noise is The SEO Framework.
How can a small agency compete with the larger agencies?
It’s important to understand the benefits to the client for using a smaller agency over the larger ones. These benefits are great to keep in mind when you meet with potential clients.
Can Podcasting Really Improve Your SEO?
The question I am often asked is can podcasting really improve your SEO. Podcasting is fast becoming a main source for conveying website information and ads. Its popularity is fast growing making podcasting a real valuable tool for improving your SEO.
8 Biggest Branding Mistakes
When branding a new business or existing re-brand can be daunting without the proper knowledge or know-how, so it’s best you avoid our 8 biggest branding mistakes.
Checklist for a Successful Brand
As an experience creative designer I truly believe and practice that it’s important to make a good impression visually. With that in mind, below is a checklist we have written in creating a successful, memorable and more importantly a consistent brand, because consistency builds trust, and trust wins customers!
Ways to uncover clients budgets
As a design agency every time we meet a prospective new client one of the most challenging things is the conversation that surrounds uncovering the client’s budget. We have figured out some ways to uncover a clients budget.
Why you should rebrand?
Why you should rebrand is a question I get asked often, and they answer is if there’s one thing that running a branding agency has made me appreciate, it’s the ever-changing nature of the marketplace.