Print advertising is still the most powerful way to communicate the right message to your target audience. Unfortunately over the past couple of years in Adelaide there only has a small number of advertising agencies, but things are looking better for Adelaide and South Australia, as smaller design agencies are starting to produce more clever advertising.
If print advertising in brochures, print catalogues, flyers, posters and billboards is done in a creatively funny way, getting attention will be a lot easier. Most businesses today make sure to achieve this idea for their print advertising campaigns to stand out among their competitors.
With digital media such as viral videos, it’s easy to overlook the creative art of print advertising, but it’s still relevant and as powerful as old vintage posters ever were, whether it’s small scale or a massive form of advertising. As the saying goes ‘It’s Not How Good You Are, It’s How Good You Want To Be’.
You still need a good well thought out concept that’s going to stick in people’s minds. Take a look at these funny, amazing, innovative ads and we guarantee you’ll be jumping with inspiration by the time you reach the bottom.
01. Rolling Stone
Rock music meets Photoshop, with this cool, simple and sleek ad.
02. Ashtanga Yoga
This brilliantly inventive ad hones in on the benefits of yoga practise for your back.
03. Moms Demand Action
Moms Demand Action as if a Kinder Egg is banned in the US to protect children, why not assault weapons?.
The ‘Big Cat, Small Cat’ campaign depicts a small furry feline as a big cat in the wild.
We love this clever Halloween-inspired Mini campaign.
This cool new print ad featuring a box of fries carved out of a potato.
Inspired by the artwork of Dutch graphic artist M.C. Escher, these print ads feature clever optical illusions.
08. Publinews Braille Edition
Lady Gaga’s illustration is accompanied by the braille caption ‘She recovers in a golden wheelchair’, which refers to her recent request for one after hip surgery.
Band Aid: Hulk
We love the Hulk. This print advertising campaign from Band Aid showcases the ability of using a well-known here to the maximum effect.
There’s no text or tag-line; just the image of Hulk’s hand, along with the product in the bottom left-hand corner. It perfectly executes the product’s strength thanks to applying it to the world’s strongest character.
French Ministry of Health
This ad campaign for the French Ministry of Health highlights the growing issue of obesity in children.
The copy reads “L’obesite commence des le plus jeune age,” meaning “obesity starts at a young age.”